Alegria, our latest couture collection, was created with a special moment in mind.
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Alegria: Introducing the Couture Collection
Written By Patricia
October 7, 2018
That is, the moment a bride glides down the aisle and imbues the room with her iridescent glow: her happiness. Although her charm is all her own, a dress from the Alegria collection will only maximize her regal allure.
Great care is taken to ensure these precious moments, those only a wedding can provide, are memorable for every bride, as the collection’s designer Sharon Sever can attest. “From the first steps of inspiration to the final touches of needle points and hems, there is a long journey,” he says. “Each collection is a result of research and is a labor of Love.” And it shows. At times the flowers of a meadow can be seen floating on the skirts of one of the dresses, encasing the bride’s every step with magical elegance. In other dresses, the arms are wrapped up in a vine of white flowers, making these otherwise overlooked features a veritable work of art.
"Each collection is a result of research and is a labor of Love."
The mountain of villas hum with life from the crow of dawn and are awash with glitter come dusk. It’s no wonder this stunning city was such a great source of inspiration, but Sharon attributes it to a more personal reason: “A few of my closest friends are Portuguese and they are very inspirational in my life,” he says. But art and design reign supreme.
Known for the gorgeous tiles that allude to centuries of heritage and evoke captivating imagery, Lisbon was a choice unique from any other city. “The Azulejos of Portugal are so strikingly beautiful and were a wonderful inspiration for embroidery,” continues Sharon. “So it was only natural to use the real initial inspiration as a backdrop for the campaign.” And why not, when the landscape of dreams looms all around? A striking Lisbon to compliment a bride at her most magnificent.